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Privacy Policy

Last updated 26 October 2026

This Privacy Policy explains what personal information Aptemi (we, or us) collects, how we use it, and the choices you have. It applies to the Aptemi mobile app and website.

1. Information you provide

  • Account: your name, email address and password. If you sign in with Apple or Google instead, we receive your name and email address from them (with Apple, this may be a private relay address) and no password is stored.
  • Photos: an optional profile photo and, for businesses, an optional business photo. Location metadata is stripped from photos before they are stored.
  • Business details: if you turn on business tools, the business name, category, description, locations, social links, service listings, prices, availability and booking settings you enter.
  • Bookings: the appointments you make or receive, and the short note a client adds to a booking request.
  • Follows: the businesses you choose to follow.
  • Team invitations and client invitations you create, including the email address or phone number you invite. We use it to show the invitation to that person when they sign in with the same address or number. We do not send invitation emails or texts; you share invitation links yourself.
  • Reports: if you report a profile or booking, the reason and any text you add.
  • Support messages you send to us. When you send one from the app, it also includes your app version, operating system and device model so we can reproduce the problem.

2. Information collected automatically

  • Time zone: detected from your device so appointment times are shown correctly. It is re-checked when you open the app and is not manually editable.
  • Push token: a device identifier issued by Apple or Google that lets us send you notifications, stored only if you enable notifications.
  • Location (optional, only while you use the app): if you allow location access, the app uses your device's position to centre the Search map on where you are. That position stays on your device; we do not store it. A business can also use its current location to fill in a business address, which is then saved and shown like any other business address. The app never tracks your location in the background.
  • Calendar (optional): if you choose "Add to calendar" on a booking and allow calendar access, the app writes that appointment to your device's calendar and removes it if you cancel. It looks at your list of calendars only to find one it can write to. It does not read your events, and no calendar data is sent to us.
  • Technical logs: our infrastructure providers process standard request data such as IP address and timestamps to run the service securely.

Browsing without an account: you can browse and search businesses and see their available times without signing in. While you are signed out we do not know who you are. Product analytics are recorded only once you sign in. Technical logs and crash reports still apply, and they are not tied to any account. You need an account to book, follow, or report.

Product analytics and diagnostics: Aptemi uses PostHog for basic product analytics (which features are used, and how often) and GlitchTip for crash reporting. Events are tied only to your account identifier, never to your name, email or phone number, and no advertising SDKs are used. Crash reports may include technical device and error details so we can fix problems.

3. How we use your information

  • to create and run your account and the business tools;
  • to show business profiles, generate available time slots, and take bookings;
  • to send booking-related notifications and reminders by push and email, and to show invitations to the people you invite;
  • to centre the Search map on where you are, and to look up business addresses;
  • to enforce booking rules such as no double booking and class capacity limits;
  • to handle blocks, reports, safety issues and disputes;
  • to operate business subscriptions through the app stores;
  • to understand which features are used and to diagnose crashes and errors;
  • to secure the service, prevent abuse, and meet legal obligations.

4. What other people can see

  • A business page shows the business name, category, description, services, locations, social links and staff first names to anyone who can view the page. Public businesses also appear in search.
  • When you book, the business sees your name and your booking note only. Your email address and phone number are not shown to businesses in the app.
  • When a business books you, or acts on your booking, you see its profile.
  • We do not sell your personal information.

5. Service providers we share data with

We use a small number of processors to run Aptemi. Each handles data only as needed for its role.

  • Supabase — database, authentication and backend hosting.
  • Resend — delivery of our emails: account emails, such as confirming your email address or resetting your password, and booking emails.
  • Cloudflare R2 — storage and delivery of profile and business photos.
  • Google Maps Platform — address search when a business adds a location (what you type is sent to Google through our servers), and the map images of business locations.
  • Expo push service (Apple APNs, Google FCM) — delivery of push notifications.
  • RevenueCat — management of business subscription status.
  • PostHog — basic product analytics.
  • GlitchTip — crash and error reporting.
  • Apple and Google — processing of subscription payments, distribution of the app, Sign in with Apple and Google sign-in if you use them, and the interactive Search map (Apple Maps on iPhone, Google Maps on Android), which loads map data for the area you are viewing.

6. Notifications and email

Booking updates and session reminders are sent as push notifications, and every one also appears in the Notifications inbox in the app. You can turn off categories of push notification under Settings → Notification preferences.

Booking-critical updates are also sent by email to the address on your account, so you do not miss them if notifications are off: a new booking request (to the business), a confirmation, a declined, expired or cancelled booking, a change to a booking's time or place, and a reminder 24 hours before a session. Emails to a business show the client's name and the booking details, never the client's email address or phone number.

We also email you about your account, for example to confirm your email address or reset your password, and we reply by email when you contact support. Account and booking emails are part of the service and cannot be switched off while your account is active.

7. How long we keep data

  • Account and profile data is kept while your account is active.
  • When you delete your account, your login is removed, your profile is anonymised (your name becomes Deleted user), your photos are removed, your contact details are erased, and your future bookings are cancelled with the other party notified.
  • Records of completed bookings are kept in anonymised form so the other party retains an accurate history, and report and moderation records may be retained for audit and dispute purposes.

8. Your choices and rights

  • Access and correction: most of your data is visible and editable in the app. Contact us for anything that is not.
  • Deletion: delete your account in the app under Settings, or ask us to do it.
  • Regional rights: depending on where you live, you may have rights under laws such as the GDPR or the CCPA, including to access, correct, delete or port your data, and to object to certain processing. To exercise them, contact us at the address below. You may also complain to your local data protection authority.

9. International transfers

Aptemi is a global service and our providers may process data in countries other than yours, including the United States. Where required, we rely on appropriate safeguards for these transfers.

10. Security

We use access controls, encryption in transit, and database-level rules that restrict each user to their own data. No system is perfectly secure, but we work to protect your information and to respond quickly to any issue.

11. Children

Aptemi is not intended for anyone under 18, and we do not knowingly collect data from children. If you believe a child has given us personal information, contact us and we will remove it.

12. Changes to this policy

We may update this policy as the product changes. Material changes will be notified in the app or by email before they take effect.

13. Contact

Privacy questions or requests: [email protected].